I love this question.
Let's dive in.
Yes, there are a million cheap or free diets. There are apps and diet blogs. You probably follow weight loss people on Instagram who sell meal plans and what-not (one of the first things I ask program participants to do is shut all that down, it clogs your thinking).
In other words, there's a lot out there to confuse you into thinking this is a problem you should be able to easily solve without spending much.
My question is, is that true?
The fact that weight gain remains stubborn and chronic tells us that it's not an easy problem to solve otherwise obesity wouldn't still be climbing. The diets would have worked.
Maybe you think you're deficient in some special way that leads you perpetually into failure. As in, if you were just stronger about sweets or loved to workout this would all be solved.
Think about the world at large. Isn't it strange that weight gain is happening globally? That our ancestors didn't struggle in this way. Were they naturally better at restricting themselves or was their environment different?
All of this is to say, what's really trapping you is your thinking about the problem and diet culture's garbage solutions.
This program is worth the fee because it takes you step by step through all the bad thinking keeping you trapped in a body that doesn't feel good to you. It shows you exactly what to examine and correct and how to go about doing that. It makes you understand that this is an issue you can solve.
Lastly, what's the cost of one knee replacement or an extended illness? Much greater than this program.
From the New England Journal Of Medicine:
"The single greatest opportunity to improve health and reduce premature deaths lies in personal behavior. In fact, behavioral causes account for nearly 40% of all deaths in the United States.12 Although there has been disagreement over the actual number of deaths that can be attributed to obesity and physical inactivity combined, it is clear that this pair of factors and smoking are the top two behavioral causes of premature death."